CineEurope 2025 - 16-19 June
Online Schedule of Events
08.00 – 18.00
Trade Fair & Meeting Room Registration (Exhibitors Only)
(Entrance B Foyer, Level P0)
14.00 – 18.00
Convention Registration
(Entrance B Foyer, Level P0)
07.30 – 18.00
Convention and Trade Fair & Meeting Room (Exhibitors Only) Registration
(Entrance B Foyer, Level P0)
08.00 – 09.00
Breakfast
(Patio, Level P1)
Sponsors:
Comscore
Kelonik
Hosts:
Mike Viane, Senior Vice President & Head of Global Revenue, Comscore Movies
Pascal Mabille, KCS Business Development
09.00 – 12.00
CineEurope Business Sessions Presented by Boxoffice
(Room 116-117, Level P1)
09.00 – 09.45
Spotlight on Sweden
10.54 million inhabitants, 450,295 km², the land of Bergman, the Girl with the Dragon Tattoo, and 2017 & 2022 Palm d’Or Winner Ruben Östlund, 480 cinemas and 950 screens – join us to discover more about film & cinema in Sweden. What makes it different from other European territories? What are the current trends and challenges? Is there potential to increase admissions & box office? To improve the share of local content and how?
Moderator:
Niels Swinkels, EVP & MD, Universal Pictures International
Presenters:
Anna Croneman, CEO, Swedish Film Institute
Suzanna Holmqvist, CMO & Member of the Board, Svenska Bio
Irene Lindblad, CEO, SF Studios
Per Mårtensson, Film Booking Director, Filmstaden, ODEON Cinemas Group
09.45 – 10.30
The Power of Social Media; Fine Tune Your Socials!
In today’s digital age, social media is a powerful tool for connecting with film fans and driving them to the cinema. This session talks about the use of social media to engage with audiences – and ultimately, to compel them to go to the cinema. The program is a must-attend for anyone looking to amplify their reach, foster deeper connections with audiences, and boost cinema admissions.
Presenter:
Mariano Otero, SVP of Business Development, Fever
Additional presenters to be announced.
10.30 – 10.45
Coffee Break
(Room 116-117 Foyer, Level P1)
Sponsor:
PaperAirplane
Hosts:
Mike Polydoros, CEO
Amanda Rufener, VP, Account Executive
10.45 – 12.00
CineEurope’s Executive Roundtable
While the Hollywood strikes had a lingering impact in the first half of the year, 2024 was marked by some record numbers. Disney’s Inside Out 2 became the highest-grossing animated film of all time and fastest to surpass the $1-billion benchmark globally – in just 19 days. The market was also fueled by local hits and the share for French-made films reached 44.4%, one of its highest levels ever. Italy saw the best summer of its box office history.
And in December 2024, the International and US markets recorded the third-highest grossing month since December 2019, generating a combined box office of $2.67 billion in the month, thanks to a strong and diverse slate on offer. At the same time, cinemas have continued to invest in the Big Screen Experience by upgrading their existing sites and opening new ones.
These two ingredients—a great slate and a great experience—are the key to cinematic success. In this high-level Executive Roundtable, leading figures from International and European exhibition and distribution will share insights on their markets and what they feel is needed to ensure continued success for the sector. What do audiences want to watch and how? How do we improve the slate, the experience?
Moderator:
Sharon Reid, Director of Marketing and Partnerships, Cinema First
Panelists:
Andrew Cripps, Head of Theatrical Distribution, The Walt Disney Company
Fernando Evole, VP Europe, Middle East & Asia, Cinépolis
Jane Hastings, CEO, EVT
Adon Quinn, CEO, Muvi Cinemas
Hugh Spearing, EVP Global Marketing & Distribution, STUDIOCANAL
09.00 – 12.00
Hospitality Lounge
(CCIB Foyer)
Sponsor:
Gruvi
Host:
Lee Shelton, Director of Strategy, Exhibition
12.15
Lunch
(CCIB Auditorium Foyer)
Sponsors:
Christie Digital
Lumma 4D, E-Motion
Hosts:
Sean James, Executive Vice President, Global Sales & Service, Christie Digital
Adil Zerouali, Vice President of Sales, EMEA, Christie Digital
Special Cava Toast provided by Pathé France
13.30
CineEurope 2025 Opening Ceremony
(CCIB Auditorium)
Official Welcome:
Andrew Sunshine, Managing Director, CineEurope
Industry Address:
Phil Clapp, President, UNIC
Laura Houlgatte, CEO, UNIC
CineEurope Guest Country of Honour:
Sweden
As audience behaviour shifts and new technologies transform not only production but consumption, cinema’s greatest challenge isn’t actually AI or streaming — it’s staying relevant in an economy of infinite choice and fractured attention. In this opening keynote, we explore why theatrical must evolve beyond legacy assumptions of primacy and double down on its role as a launchpad for global IP, cultural resonance and long-term monetisation. Theatrical storytelling remains one of the few truly unifying cultural experiences — and this session examines how cinema can continue to create moments that matter, building emotional connection and commercial value in a fragmented landscape. It offers a clear-eyed perspective on how theatrical can reclaim its place at the centre of culture by adapting to what audiences need now, not what worked before.
Presenter:
Adam Cunningham, Chief Strategy Officer, Allied Global Marketing
CineEurope Exhibitor of the Year Award Presentation
Pathé
Accepted by Jérôme Seydoux, President, Pathé Cinémas
Studio Spotlight on Lionsgate
15.30
Cocktail Reception
(CCIB Auditorium Foyer)
Sponsors:
Sony Pictures International
Barco
16.30
Sony Pictures International Presentation
(CCIB Auditorium)
Presenters:
Steven O’Dell, President, International Marketing and Distribution
18.30
CineEurope 2025 Opening Night Party
(Barco Room 111 & Terrace)
Sponsor:
Barco
Hosts:
Gerwin Damberg, EVP, Barco Cinema
Carl Rijsbrack, SVP Marketing, Product and Strategy, Barco
Serge Plasch, SVP Global Sales, Barco
07.30-18.00
Convention and Trade Fair & Meeting Room Registration
(Entrance B Foyer, Level P0)
08.00-09.00
Breakfast
(Patio, Level P1)
Sponsors:
Comscore
Kelonik
Host:
Mike Viane, Senior Vice President & Head of Global Revenue, Comscore Movies
Pascal Mabille, KCS Business Development
09.00-10.15
The Coca-Cola Retail Seminar
(Room 116-117, Level P1)
What If Cinema Was Frictionless?
Building on last year’s Coca-Cola Seminar on Unattended Retail, the progression of frictionless is speeding ahead across a variety of businesses in leisure and beyond. Dominic Donylal, who leads the strategy and execution of Coca-Cola’s self-service solutions across 29 countries and 3 continents for the Coca-Cola Hellenic Bottling Company, heads a superior panel of experts to share the impressive results and discuss the vision of a frictionless cinema experience.
Moderator:
Dominic Donylal, Head of Groupwide Vending & Autonomous Retail, Coca-Cola HBC
10.30
Universal Pictures International Presentation
(CCIB Auditorium)
Presenters:
Veronika Kwan Vandenbreg – President of Distribution
Niels Swinkels, EVP & MD
Julien Noble, President of Marketing
11.00-17.00
Hospitality Lounge
(CCIB Foyer)
Sponsor:
Gruvi
Host:
Lee Shelton, Director of Strategy, Exhibition
11.00-1700
CineEurope’s Opening Day on the Trade Fair Floor
(Exhibition Hall, Level P0)
12.30
Buffet Lunch
Sponsors:
Universal Pictures International
CJ 4DPLEX
13.15-14.45
ICTA Focus Sessions and Member Presentations on the Trade Fair Floor
(Exhibition Hall, Level P0)
Produced by Jan Runge, ICTA
Repositioning The Cinema Value Proposition Through Streaming Technology
This session looks into how cinemas can use streaming to expand programming, enhance experiences, and create new revenue streams.
Moderator:
Cathy Huis in ‘t veld-Esser, CTO, Gofilex (+ International Director, ICTA)
Presenters:
Jess Richardson, Head of Production, National Theatre Live
Matt Aspray, CEO, Motion Picture Solutions
Driving Youth Attendance Through Creative Technology
Today’s media-savvy, tech-driven youth engage with social media, gaming, and creative technology – this session explores how cinemas and content creators can tap into these trends to bring them back to the big screen.
Moderator:
Jan Runge, Jan Runge Consulting (+International Director, ICTA)
Presenters:
Mikkel Hagedorn, CEO, Cinemataztic
Michelle Stevens, Studio Executive Director, Powster
A.I. And Audience Engagement In Cinema
This Masterclass will showcase different A.I. solutions developed to help operators drive attendance.
Moderator:
Till Cussmann, VP Client Success, Vista Group (+ International Director, ICTA)
Presenters:
Servet Mutlu, CEO, Planet Mutlu
Matthew Liebmann, Chief Product, Innovation Marketing Officer, Vista Group
Otto Turton, Chief Commercial Officer, Vue International
Quickfire ICTA Member Presentations will complement the ICTA Programme.
15.30-16.30
STUDIOCANAL Presentation
(CCIB Auditorium)
16.30-17.00
Refreshment Break
(Auditorium Foyer)
17.00
Warner Bros. Pictures International Presentation
(CCIB Auditorium)
Presenters:
Jeff Goldstein, President, Global Distribution
Danielle Bekas, Executive Vice President, International Marketing
Charlie Coleman, Executive Vice President, International Marketing
Toby Tennant, Senior Vice President, EMEA Theatrical Distribution
18.30-20.00
Dinner Reception
(Auditorium Foyer)
Sponsor:
Warner Bros. Pictures International
07.30-18.00
Convention and Trade Fair & Meeting Room Registration
(Entrance B Foyer, Level P0)
08.00-09.00
Breakfast
(Patio, Level P1)
Sponsors:
Comscore
Kelonik
Host:
Mike Viane, Senior Vice President & Head of Global Revenue, Comscore Movies
Pascal Mabille, KCS Business Development
09.00-10.00
The Coca-Cola Inspiration Seminar
(Room 116-117, Level P1)
Participants:
Nick Gault, Senior Director, Away From Home Customers, Coca-Cola
10.30
Paramount Pictures International Presentation
(CCIB Auditorium)
Presenter:
Mark Viane, President, International Theatrical Distribution, Paramount Pictures
11.00-17.00
Hospitality Lounge
(CCIB Foyer)
Sponsor:
Gruvi
Host:
Lee Shelton, Director of Strategy, Exhibition
11.00-17.00
CineEurope Trade Fair & Luncheon
(Exhibition Hall, Level P0)
Lunch served 12.30-13.45
Sponsors:
Paramount Pictures International
Vista Group
13.15-13.45
Presentation by Gruvi
(Exhibition Hall, Level P0)
14.00-15.00
UNIC Focus Sessions on the Trade Fair Floor
(Exhibition Hall, Level P0)
AI & Cinemas
AI has become prevalent in film production, post-production, distribution, and localization and is now making its way into cinemas. Above all, AI can be a tool to make life easier for people, in generating content quickly, simplifying mundane tasks, and speeding up more complex processes as well as enabling better predictions of demand for films and concessions. Join us to learn more about how to make AI work for you in your cinema and some of the wider implications for the industry.
Presenters:
David Hancock, Chief Analyst, Media and Entertainment, OMDIA
UNIC People Programme: The War For Talents – How To Attract The Best In The
Industry.
The ultimate competitive advantage of any company lies in its people—which means you
need to attract and retain the best. How do you make the workforce aware of the career
opportunities in the exhibition sector? What is your employment proposition and—
crucially—how do you deliver it? We’ll answer these questions with very practical
examples to enable you to reflect on your employment strategy. Whether you’re looking
to inspire the next generation of talent or strengthen your current team, this session will
equip you with the tools to win the war for talent.
Moderator:
Laura Houlgatte, CEO, UNIC
Presenters:
Claudia Overath, Executive Director, Kino & Ich
Dee Vassili, Chief People Officer, Vue
Christophe Hoffman, 25hours
16.30
The Walt Disney Studios International Presentation
(CCIB Auditorium)
Presenters:
Andrew Cripps, Head of Theatrical Distribution
Lee Jury, Head of Studio Marketing – EMEA
Nick Rush, Head of Theatrical Distribution – EMEA
Rebecca Kearey, Head of Business Operations & International Marketing
18.30
Dinner Reception
Sponsor:
The Walt Disney Studios
Dolby
08.00-12.00
Trade Fair & Meeting Room Registration
(Entrance B Foyer, Level P0)
08.00-14.00
Convention Registration
(Entrance B Foyer, Level P0)
09.00-12.00
Breakfast on the Trade Fair Floor
(Exhibition Hall, Level P0)
Breakfast served 08.30-10.00
Sponsors:
Comscore
Kelonik
Host:
Mike Viane, Senior Vice President & Head of Global Revenue, Comscore Movies
Pascal Mabille, KCS Business Development
11.00-13.30
Angel Studios Presentation & Screening of Sketch
(CCIB Auditorium)
Presenters:
Jared Geesey, Chief Distribution Officer
Brandon Purdie, Executive Vice President, Head of Global Theatrical Distribution and Brand Development
Breakout Distributor of the Year Award Presentation to Angel Studios
11.15-11.30
Refreshment Break
(Auditorium Foyer)
14.00
A Toast to the 2025 Honorees
(116-117 Foyer, Level P1)
Sponsor:
Cinerji Cinemas
14.30
CineEurope Awards Ceremony
(Room 116-117, Level P1)
Sponsor:
Coca-Cola
Host:
Nick Gault, Senior Director, Away From Home Customers, Coca-Cola
Emcee:
Clarissa Bergh, Managing Director, Lillehammer Kino
CINEEUROPE’S 2025 HONOREES
CineEurope and UNIC/Coca-Cola Retail Award
Comscore European Box Office Achievement Award
Walt Disney Studios Motion Pictures for Moana 2
Accepted by Nick Rush, SVP Studio Distribution EMEA
UNIC Award of Achievement
Tomasz Jagiełło, CEO, Helios Poland; Co-founder Polish New Cinema Association
CineEurope Gold Awards
Pia Vornanen-Lundeborg, People Director, Northern Europe, ODEON Cinemas Group
Ravit DAVID, Head of Film Programming, Cineworld Israel, Bulgaria, Romania and Hungary
Geir Hammerø/Erik Jørgensen, CEO, Molde Kino/Fram Kino, Norway
Francesca Saviotti and Caterina Saviotti, Owners, Barberini Cinemas, Italy
Andrea De Candido, Head of Marketing, The Space Cinema, Vue Italy
Per Jakobsen, Project & Visual manager, Nordisk Film, Denmark
International Distributor of the Year
Leonine Studios
Accepted by Fred Kogel, CEO and Bernhard zu Castell, Chief Distribution Officer
CineEurope Milestone Award
Kinopolis
Accepted by Dr. Gregory Theile, Managing Partner
CineEurope 2025 Closing Reception
(Patio, Level P1)
Sponsor:
Coca-Cola
Cinerji Cinemas
Christie Digital
Angel Studios